Lately, marketers have been focused on utilizing popular marketing channels like Instagram, Facebook, YouTube, and Google for generating traffic. Additionally, emerging social networks such as TikTok, Reddit, and Quora present new opportunities for marketers to explore. They eagerly follow and seek to gain free likes on the American version of TikTok.
The collaboration between TikTok and Shopify has provided an opportunity for Shopify merchants to access this promising market. TikTok is an essential marketing channel for marketers, given its immense potential. Upon its release, the TikTok plug-in became the most downloaded application in the App Store during the first quarter of 2019.