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TikTok的火热程度,相信不用小编说,做外贸行业的广告主们都已经察觉到啦~ 近有个电商平台的广告主就在跟小编说,要在TikTok广告上推广自己的电商平台!
[3wsy便宜粉丝网] https://www.3wsy.comWhen tiktok advertisement is launched on the e-commerce platform, you should tell us what app it is and what service it can provide in the advertisement copy. After purchasing products on this platform, you can get free gifts, buy one get one free, or get free red envelopes. You should always give users a reason to use your products. Good advertising copy is the first step to let users understand the e-commerce platform!
第三步,是广告转化 重要的一步!也就是我们的广告落地页!
电商平台在投放TikTok广告时,广告落地页 好是以下两种形式:
1、电商平台在应用商店的下载详情页
电商平台上线至华为、OPPO、ViVO、iPhone等各大手机运营商应用商店后,会有专门的营销下载链接,我们可以直接将电商平台的下载链接做为推广内容,也能够保证用户有较好的广告体验!
2、电商平台企业
If advertisers don't have an app yet, they can also publicize their own e-commerce platform official website. After users click the advertisement, they will enter the enterprise official website. In the official website, we know the specific content that advertisers need to publicize, and after advertisers launch tiktok advertisements, they can give users a different platform experience, Users can not only watch interesting videos through tiktok app, but also make the user's purchase experience closed-loop!
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